I'm not usually one for just sharing press releases but I've just received this from Dr Martens who are a brand I ADORE and I had to share news of their latest competition and store opening in Brighton.
Pop in if you are in the Brighton area on opening day.
Dr. Martens opens its first Brighton store on Wednesday 12th June and to celebrate they are searching for Brighton’s ultimate Dr. Martens style icon. Whatever your style, tribe or subculture, DMs invite you to express your individuality and show off your best look using the classic footwear.
The competition kicks off today and offers £300 worth of shoes, accessories and clothing to the person who best represents Brighton’s alternative sprit in a pair of Docs.
You can enter the competition by:
- Sharing your DM style photo on Twitter or Instagram using #drmartensstyle and #DRMARTENSBRIGHTON
- Submitting a photo from the Dr. Martens photo booth in Jubilee Square on June 15th (part of People’s Day, Fashion Zone)
- Being photographed by one of DM’s style hunters on the streets of Brighton between now and 12th July.
Liz Bishop, founder of Brighton Fashion Week and judge of the DM Style Competition, said: “Real fashion happens on the streets and I can’t think of anywhere with quite such an eclectic mix of styles mingled with the classic Dr.Martens than in Brighton.”
Brighton’s DM Street Style Icon will be announced July 18th on the Dr. Martens Facebook page and via Twitter.
Dr. Martens is one of Britain’s favourite alternative brands and has been championed by British sub-cultures for over 53-years. The Dr. Martens Brighton store is located at 15b Prince Albert Street and opens to the public from 12th June.
Are you a fan of the Dr Martens brand? Will you be entering?
Let me know.
Big Fashionista x x